PIG BUSINESS PRESS STATEMENT
NEW PIG LABELLING SCHEME FAILS TO TELL THE STORY OF FACTORY FARMED PIGS.
Pig Business welcomes any initiative that seeks to give the public clear and honest information about how their food is produced, but we are disappointed that the new voluntary code of practice on pig meat labelling fails to include labelling for pork, which comes from intensive, indoor systems. The bulk of pork sold on Britain’s supermarket shelves still originates from factory farms and cheap pork continues to flood in from the EU and beyond where welfare standards are lower than in the UK.
The past few years has seen the British public show a much greater interest in learning about where the food they buy comes from and in what systems the animals have been reared. Information on product labelling concerning animal welfare is becoming of greater interest, so to introduce a product labelling scheme that ignores intensively produced pork is falling well short of what is expected from a scheme like this. Schemes such as Pork Provenance should be seeking to provide labelling information across the entire range of pork products so the public can make an informed choice for themselves about whether to buy a product or not.
While Pig Business supports British farmers, we also feel that consumers should know that a significant proportion of the pork produced in the UK comes from factory farms and until the Pork Provenance scheme covers all production methods we will not fully endorse the scheme.
Founder of Pig Business, The Marchioness of Worcester says: “The Pork Provenance labelling scheme has the potential to be a really important scheme but by only issuing product labelling for roughly 3 out of every 10 pigs that find themselves on Britain’s supermarket shelves, it’s fallen well short of what’s expected from a certification scheme. Consumers will be none the wiser when it comes to gleaning information on the method of production for factory farmed pork, but then it tends to be a highly secretive industry, which isn’t keen for prying public eyes to bear witness too”.
-ENDS-
For further information please contact the Pig Business team on Tel: 0207 5846 592.
Notes for Editors:
Pig Business is a film and a campaign which informs citizens, industry and policy makers about the needless damage and suffering that intensive agriculture inflicts on people, pigs and planet. We believe that the key to a sustainable farming future is to work with, not against nature; to strengthen the connection between people and their food; and to support local, small scale, independent democratic food systems with high welfare, low impact farming. www.pigbusiness.co.uk
The new voluntary code of practice for the labelling of pork and pork products has been launched today through www.porkprovenance.co.uk and is overseen by BPEX as part of a Pig taskforce initiative.
Whilst British farms do not use sow stalls and rarely castrate piglets, however tooth clipping and tail docking are all too common in the UK and up to a third of pigs are kept without bedding material. In this situation, we are calling for mandatory method of production labelling, akin to the way that eggs from caged hens are labelled.
The film PIG BUSINESS, exposes how factory pig farming is causing damage across the world. Tracy started her four-year journey in the UK, where she discovers that supermarket labels say nothing about the welfare of pigs. Journeying to Poland she finds the controversial foreign-owned super-farms mistreating animals, damaging the environment, poisoning workers and neighbours, and destroying rural communities. In the USA she meets Robert Kennedy Jr. who tells her how the corporations that own the factory farms influence local politicians and dominate markets and how they have brought ruin to thousands of small, sustainable farms. In Brazil we hear protests that the rich world’s need for animal feed has been provided cheaply at the cost of cleared rainforest and evicted farmers.
In the feature-length film there are interviews with farmers, politicians, corporate and bank leaders and environmental experts and it includes footage of heart breaking animal suffering. It warns that multinational businesses are increasing their market share aided by taxpayers’ funds for their self-serving business model which produces inferior meat at an enormous cost to pigs, people, democracy and the planet. In the UK, More 4 aired the film twice, despite letters from the world’s largest pig producer threatening to sue if the film was broadcast. It was shown at the UK Parliament and over 100 MPs pledged their support. It is currently being shown across the world and can be viewed for free via the web page; pigbusiness.co.uk